Most businesses don’t have a traffic problem. They have a structure problem.

People are discovering your brand — but what happens next?
This planner helps you answer that.

What is a sales funnel?

It’s simply the path someone follows from first hearing about you to choosing to work with you. It includes the moments you attract their attention, guide their interest, build trust, and make it easy to say yes.

This planner gives you space to map your current funnel, spot what’s missing, and decide where to focus next — without needing to be a marketer or strategist.

It’s not a template.
It’s a thinking tool.

What’s inside:

• A one-page funnel map worksheet

• A simple breakdown of the 4 stages that shape every client journey

• A scoring system to help you identify weak spots

• Space to write clear, achievable goals for each funnel stage

• A sample funnel to guide you if you’re unsure where to start

Who it’s for:

• Business owners who want clarity

• Freelancers and creatives who rely on inbound work

• Service-based brands who want to be more strategic

• Anyone who’s ready to stop winging it and start shaping their growth

No jargon. No formulas. Just structure.

Why this matters:

When your funnel is clear, it’s easier to show up, easier to sell, and easier to grow — because you’re not guessing anymore.

This isn’t about doing more.
It’s about making sure what you’re doing already… actually has a next step.